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Strategy

We work with clients to create tailored, holistic digital marketing strategies encompassing our platform knowledge in a way that generates results.

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4 ways to make PPC work for your ecommerce business Budgeting: be clear on aims Where should you start when it comes to digital marketing? Wearing many hats is a prerequisite in marketing View all resources
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Building a consumer brand in a competitive market - Halo Capsule

Halo Capsule is a vacuum technology specialist and produces a range of cordless vacuum cleaners that combine power and technology to be the most easy to use and efficient machines of their kind.
PPC

PPC

Pay Per Click includes any bidding-based advertising. This includes Google, Facebook, Bing, and Instagram Ads, as well as platforms such as Reddit, Quora and TikTok.

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How to measure your return from advertising spend How to monetise audiences built through the Google Grant (RLSA) Using your budget amount to your advantage What is Quality Score & why does it matter? View all resources
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Google Grant & Shopping Ads for RNID

The Royal National Institute for Deaf People is the largest charity for people with hearing loss in the UK. As well as funding research to find a cure for hearing loss, the charity encourages the take-up of new technology and medical treatments to help people manage their condition. The organisation is also a champion of equality; campaigning so the people the charity supports can make the same life choices as everyone else without barriers.
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Social

Our social offering focuses around advertising tools on established social media platforms, as well as platforms with newer advertising platforms such as TikTok.

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Shifting your message from empathy to empowerment How to measure your return from advertising spend Why you should use Facebook Lookalike Audiences Monitoring key metrics for marketing campaigns View all resources
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Changing buyer behaviour using multi-channel ads - Vets Now

Vets Now is the leading out-of-hours veterinary service in the UK. They are on hand to deal with all sorts of pets out-of-hours in locations across the country, aiming to provide a rapid and effective service when animals suffer illness or injury outside regular surgery hours.
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PR helps build your brand; both in the eyes of the public, and search engine rankings through clever media placements, targeting and creative writing.

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Are you part of the podcast boom? Quality over quantity in PR Choosing small can return big results! How to get started with PR View all resources
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Press, Podcasts and new business pitches for Streets

Streets is a well-established and widely respected mid-tier, top 40 UK firm of Chartered Accountants, tax specialists and business advisors. With its Head Office in the Midlands, the practice has a network of offices across the UK, including a recently created dedicated media group working with media production companies, as well as those engaged with entertainment, influencers and gaming professionals.
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Home / Podcasts / What is the best strategy for building a website in a competitive market?

What is the best strategy for building a website in a competitive market?

This is Ask Distract, The show where we talk to members of the team about their areas of expertise.

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In this episode

Peter is joined by Digital Designer Robert Hunt, who discusses how websites need to be created, maintained and developed, even after launch.

The pair discuss: The reasons behind the use and the vast choices available when it comes to Content Management Systems, how to scale a website in a viable and affordable way, problem solving through testing UX and much more.

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Date Posted

13 August 2019

Tags

Website
Ask Distract

Where is best to start with web development?

Sam Spencer plays host to web development expert Craig Jones. Craig and Sam talk about whether higher education is really needed when it comes to web development, or whether teaching yourself is the better option. They also look at how job interviews for web developers are structured and how companies look for the best talent. The pair also discuss the often technical conversations web developers have to have with clients and how to use plain language to describe often complex concepts.

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How can copy be used to influence audiences?

We asked our team how the copy in adverts can be used to influence audiences, and here's what they said!

Ask Distract

What digital marketing elements need to be grouped together to create a brand?

The pair discuss: How do you follow the customer journey to make an impact? Is voice going to have an impact soon? What lessons can you learn from huge successes like Amazon and Shopify? 

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