15 Witham Park House, Waterside S, Lincoln LN5 7JN
15 Witham Park House, Waterside S, Lincoln LN5 7JN
We work with clients to create tailored, holistic digital marketing strategies encompassing our platform knowledge in a way that generates results.
Pay Per Click includes any bidding-based advertising. This includes Google, Facebook, Bing, and Instagram Ads, as well as platforms such as Reddit, Quora and TikTok.
Our social offering focuses around advertising tools on established social media platforms, as well as platforms with newer advertising platforms such as TikTok.
PR helps build your brand; both in the eyes of the public, and search engine rankings through clever media placements, targeting and creative writing.
Peter is joined by Head of PR, Mike Shields, who discusses the PR effectiveness of groups like Extinction Rebellion, the use of data within PR and how best to use information already at your fingertips.
The pair also discuss having confidence in your own knowledge and sharing it as well as elements of PR that are available to you when you have little to no budget to work with.
Marketing Managers often ask us how to use PR to position their brand in their market. We asked our team, and this is the advice they gave...
In this episode we discuss how you can utilise a piece of PR in more ways than one. You can take one piece of content so much further than the basic level, and the team is here to talk about it.
Peter is joined by Head of Ads, Tom Jacobs, who discusses how now is the time for marketers to get to know TikTok, as the platform begins the introduce paid ads into its offering.
The pair also discusses the balance between PR and digital advertising and how to get it right, the waning effectiveness of Twitter and why Instagram Stories is a winning platform at the moment.
In another debate, the pair also consider the implications of the recent Netflix documentary on Cambridge Analytica, 'The Great Hack' as well as the increase in digital advertising spend from The Conservative Party following PRime Minister Boris Johnson's ascendancy and what this means.
15 Witham Park House,
Waterside S, Lincoln LN5 7JN
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