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We work with clients to create tailored, holistic digital marketing strategies encompassing our platform knowledge in a way that generates results.

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4 ways to make PPC work for your ecommerce business Budgeting: be clear on aims Where should you start when it comes to digital marketing? Wearing many hats is a prerequisite in marketing View all resources
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Building a consumer brand in a competitive market - Halo Capsule

Halo Capsule is a vacuum technology specialist and produces a range of cordless vacuum cleaners that combine power and technology to be the most easy to use and efficient machines of their kind.
PPC

PPC

Pay Per Click includes any bidding-based advertising. This includes Google, Facebook, Bing, and Instagram Ads, as well as platforms such as Reddit, Quora and TikTok.

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How to measure your return from advertising spend How to monetise audiences built through the Google Grant (RLSA) Using your budget amount to your advantage What is Quality Score & why does it matter? View all resources
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Google Grant & Shopping Ads for RNID

The Royal National Institute for Deaf People is the largest charity for people with hearing loss in the UK. As well as funding research to find a cure for hearing loss, the charity encourages the take-up of new technology and medical treatments to help people manage their condition. The organisation is also a champion of equality; campaigning so the people the charity supports can make the same life choices as everyone else without barriers.
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Our social offering focuses around advertising tools on established social media platforms, as well as platforms with newer advertising platforms such as TikTok.

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Shifting your message from empathy to empowerment How to measure your return from advertising spend Why you should use Facebook Lookalike Audiences Monitoring key metrics for marketing campaigns View all resources
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Changing buyer behaviour using multi-channel ads - Vets Now

Vets Now is the leading out-of-hours veterinary service in the UK. They are on hand to deal with all sorts of pets out-of-hours in locations across the country, aiming to provide a rapid and effective service when animals suffer illness or injury outside regular surgery hours.
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Are you part of the podcast boom? Quality over quantity in PR Choosing small can return big results! How to get started with PR View all resources
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Press, Podcasts and new business pitches for Streets

Streets is a well-established and widely respected mid-tier, top 40 UK firm of Chartered Accountants, tax specialists and business advisors. With its Head Office in the Midlands, the practice has a network of offices across the UK, including a recently created dedicated media group working with media production companies, as well as those engaged with entertainment, influencers and gaming professionals.
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Home / Podcasts / How do you make the greatest impact with creative content?

How do you make the greatest impact with creative content?

This is Ask Distract, The show where we talk to members of the team about their areas of expertise.

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In this episode

Distract’s Social Advertising Manager Steph is joined by Creative Producer Rosie and Search Advertising Executive to discuss the effectiveness of YouTube videos, how to grab people’s attention with limited timeframes, making best use of the platform’s bumper videos and how to chart your success with analytics.

The group also looks at competition for ad space on social media, advertising expectations of users and the rise of SMEs using personal profiles rather than business pages to reap more engagement.

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Date Posted

9 July 2019

Tags

PPC Social Strategy
Ask Distract

Creating engaging content

In this episode we talk to Sam Spencer about what makes for engaging content online, how seriously you have to take content, and how to help peoples confidence in front of camera.

Ask Distract

How can we make content that matters?

Marketing Managers often ask us how can we make content that matters - we asked our team, and here's what they said!

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What are Glastonbury Festival’s key PR takeaways from this year?

Head of PR, Mike Shields, Digital PR Executive Andy Clowes and Head of Ads, Tom Jacobs talk about this year's packed Glastonbury Festival's PR content, from an appearance by David Attenborough and Lewis Capaldi's t-shirt statement, to Emily Eavis managing her public profile in the media.  There can be no doubt that this year's festival has been one to remember for many PR reasons as well as the music.

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