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Halo Capsule is a vacuum technology specialist and produces a range of cordless vacuum cleaners that combine power and technology to be the most easy to use and efficient machines of their kind.
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Google Grant & Shopping Ads for RNID

The Royal National Institute for Deaf People is the largest charity for people with hearing loss in the UK. As well as funding research to find a cure for hearing loss, the charity encourages the take-up of new technology and medical treatments to help people manage their condition. The organisation is also a champion of equality; campaigning so the people the charity supports can make the same life choices as everyone else without barriers.
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Changing buyer behaviour using multi-channel ads - Vets Now

Vets Now is the leading out-of-hours veterinary service in the UK. They are on hand to deal with all sorts of pets out-of-hours in locations across the country, aiming to provide a rapid and effective service when animals suffer illness or injury outside regular surgery hours.
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Press, Podcasts and new business pitches for Streets

Streets is a well-established and widely respected mid-tier, top 40 UK firm of Chartered Accountants, tax specialists and business advisors. With its Head Office in the Midlands, the practice has a network of offices across the UK, including a recently created dedicated media group working with media production companies, as well as those engaged with entertainment, influencers and gaming professionals.
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Home / Podcasts / What should you have in mind when it comes to awards for your business?

What should you have in mind when it comes to awards for your business?

This is Ask Distract, The show where we talk to members of the team about their areas of expertise.

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In this episode

Head of PR Mike Shields is joined by Digital Account Executive Andy Clowes and Video Producer, Sam Spencer.  The group discusses:

Whether awards are worth entering and which levels of competition there are out there to consider, the advantages of running a podcast unique to your business goals and the recently reported continuing decline in print circulation of national and local newspapers.

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Date Posted

18 June 2019

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PR
Ask Distract

Are press releases relevant any more?

Head of PR, Mike Shields and Digital PR Executive Andy Clowes are joined by Distract MD, Peter Watson to discuss and debate whether the press release is still relevant as a tool in every PR situation, questionable campaigns, thinking ahead creatively and the changing nature of PR as a service to clients.

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When PR just works

Peter plays host to Digital PR Exec, Andy Clowes. The pair discuss how the PR team has used influencers recently and the pitfalls that can sometimes come with that and survey the fallout of yet another revered brand collapsing, this time it's Thomas Cook. The talk of politics at the moment is Boris Johnson, which the pair also tackle in terms of PR insight.  Discussion also takes a turn into what can be achieved with timely responses and how a member of the team has become a surprise expert on the Royal Family as well as what can be done with good, hard data. 

Ask Distract

What challenges does the creative process throw us?

Creative Producer Rosie Mawer and  Ads Manager Steph Henderson are joined by Head of Ads, Tom Jacobs.  The group discusses: • The creative process when thinking of and making content. • The importance of planning and keeping content consistent. • The use of influencers, is it is worth it for your business? • Overcoming creative block. • Creating saveable and shareable content.

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