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4 ways to make PPC work for your ecommerce business Budgeting: be clear on aims Where should you start when it comes to digital marketing? Wearing many hats is a prerequisite in marketing View all resources
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Building a consumer brand in a competitive market - Halo Capsule

Halo Capsule is a vacuum technology specialist and produces a range of cordless vacuum cleaners that combine power and technology to be the most easy to use and efficient machines of their kind.
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Pay Per Click includes any bidding-based advertising. This includes Google, Facebook, Bing, and Instagram Ads, as well as platforms such as Reddit, Quora and TikTok.

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Google Grant & Shopping Ads for RNID

The Royal National Institute for Deaf People is the largest charity for people with hearing loss in the UK. As well as funding research to find a cure for hearing loss, the charity encourages the take-up of new technology and medical treatments to help people manage their condition. The organisation is also a champion of equality; campaigning so the people the charity supports can make the same life choices as everyone else without barriers.
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Changing buyer behaviour using multi-channel ads - Vets Now

Vets Now is the leading out-of-hours veterinary service in the UK. They are on hand to deal with all sorts of pets out-of-hours in locations across the country, aiming to provide a rapid and effective service when animals suffer illness or injury outside regular surgery hours.
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Press, Podcasts and new business pitches for Streets

Streets is a well-established and widely respected mid-tier, top 40 UK firm of Chartered Accountants, tax specialists and business advisors. With its Head Office in the Midlands, the practice has a network of offices across the UK, including a recently created dedicated media group working with media production companies, as well as those engaged with entertainment, influencers and gaming professionals.
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Home / Podcasts / What strategies are really working for personal branding in 2019?

What strategies are really working for personal branding in 2019?

This is Ask Distract, The show where we talk to members of the team about their areas of expertise.

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In this episode

Peter is joined by Video Producer, Sam Spencer to talk about the impact that personal branding is having in 2019 and key trends related to videography, influencers and those seeking to make an impact via all marketing channels involving the use of video.

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Date Posted

16 July 2019

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Strategy
Ask Distract

Should we use personal branding in B2B?

Educating your audience about your brand, and sometimes even your product, can often be key to unlocking a higher conversion rate. We asked the team how funnels can help with this, and how they can be used to deliver more conversions!

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Creating engaging content

In this episode we talk to Sam Spencer about what makes for engaging content online, how seriously you have to take content, and how to help peoples confidence in front of camera.

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How do you make the greatest impact with creative content?

Distract's Social Advertising Manager Steph is joined by Creative Producer Rosie and Search Advertising Executive to discuss the effectiveness of YouTube videos, how to grab people's attention with limited timeframes, making best use of the platform's bumper videos and how to chart your success with analytics.  The group also looks at competition for ad space on social media, advertising expectations of users and the rise of SMEs using personal profiles rather than business pages to reap more engagement.

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