15 Witham Park House, Waterside S, Lincoln LN5 7JN
15 Witham Park House, Waterside S, Lincoln LN5 7JN
We work with clients to create tailored, holistic digital marketing strategies encompassing our platform knowledge in a way that generates results.
Pay Per Click includes any bidding-based advertising. This includes Google, Facebook, Bing, and Instagram Ads, as well as platforms such as Reddit, Quora and TikTok.
Our social offering focuses around advertising tools on established social media platforms, as well as platforms with newer advertising platforms such as TikTok.
PR helps build your brand; both in the eyes of the public, and search engine rankings through clever media placements, targeting and creative writing.
Peter is joined by Head of Ads, Tom Jacobs, who discusses how now is the time for marketers to get to know TikTok, as the platform begins the introduce paid ads into its offering.
The pair also discusses the balance between PR and digital advertising and how to get it right, the waning effectiveness of Twitter and why Instagram Stories is a winning platform at the moment.
In another debate, the pair also consider the implications of the recent Netflix documentary on Cambridge Analytica, ‘The Great Hack’ as well as the increase in digital advertising spend from The Conservative Party following Prime Minister Boris Johnson’s ascendancy and what this means.
Marketing Managers often ask us how to utilise new platforms like TikTok - with new platforms being released every other year, it can be hard to keep track! We spoke to our team about this, and here’s what they had to say!
Educating your audience about your brand, and sometimes even your product, can often be key to unlocking a higher conversion rate. We asked the team how funnels can help with this, and how they can be used to deliver more conversions!
Peter is joined by Digital Designer Robert Hunt, who discusses how websites need to be created, maintained and developed, even after launch. The pair discuss: The reasons behind the use and the vast choices available when it comes to Content Management Systems, how to scale a website in a viable and affordable way, problem solving through testing UX and much more.
15 Witham Park House,
Waterside S, Lincoln LN5 7JN
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